Easily make Facebook videos

Make beautiful Facebook videos in minutes with WeVideo’s Facebook video maker.
Start a free trial See all plans
Person sitting at laptop logging into Facebook

How to make a Facebook video

Start from scratch or with a video template. Add your own photos and videos, then drag and drop to the editor. Easy!

Add your own logo or other branding elements. Add music or other stock footage from our library. You won’t be hurtin' for options with WeVideo.

All done? Click Finish in the top right corner. Choose your video resolution and file type, then download and share to Facebook. Looks good!
Mockup of dragging video clip to new project to create a Facebook video

Customizable templates, pro looks

Choose from dozens of professionally made video templates and set your projects up for success. Easily customize with your own clips, add text or music, and make use of special effects.
Collage of five Facebook video templates

Tips for making effective Facebook videos

Start a free trial
Closeup of person holding up a smartphone to take a Facebook video

Length

People are busy and attention spans are short. A good rule of thumb is to keep your video under two minutes long. For Facebook video ads, 10-15 seconds is the sweet spot.

Mockup of Facebook video ads in square, vertical, and horizontal formats

Format

For viewing on News Feed, square format is best. If you’re creating a video for Stories, vertical is the way to go. The good news: with WeVideo, you can create once in any format and easily repurpose to horizontal, square or vertical format in just a few clicks. Easy!

Woman filming herself speaking to phone camera for Facebook video

Content

It’s crucial to engage your viewer within the first three seconds of your video. Adding movement, interesting visuals and captions can help hook your viewer and get your message across quickly. Don’t forget to add your branding, which is easy with WeVideo’s templates.

Stand out on Facebook with pro-looking videos

WeVideo makes it easy to create, customize and repurpose your video content for your Facebook News Feed, Stories, and more. Try free today and grow your business with impactful video content.

Start a free trial
See all plans